
Managerial economics is a stream of management studies which emphasises solving business problems and decision-making by applying the theories and principles of microeconomics and macroeconomics.
It is a specialised stream dealing with the organisation’s internal issues by using various economic theories.
Duration: 3 days
Mode: Classroom / Online
Deliverables: CourseWare Hard/ Soft Copies

Course Contents
Introduction
Definition of Managerial Economics
Decision Making and the Fundamental
Concepts Affecting Business Decisions
The Incremental Concept
Marginalism
Equimarginal Concept
the Time Perspective
Exercises and Case Studies
Discounting Principle
Opportunity Cost Principle
Micro and Macro Economics
Utility Analysis and the Demand Curve
Elasticity of Demand
Demand Analysis
Basic Concepts and tools of analysis for demand forecasting
Use of Business Indicators
Exercises and Case Studies
Demand forecasting for consumer
Consumer Durable and Capital Goods
Input
Output Analysis
Consumer Behaviour
Consumer Equilibrium
The Production Function
Production with One Variable Input
Exercises and Case Studies
Law of Variable Proportions
Production with Two Variable Inputs
Production Isoquants
Isocost Lines Estimating
Production Functions
Returns to Scale
Economies Vs Diseconomies of Scale
Cost Concepts
Exercises and Case Studies
Analysis of cost
Short and long run costs
Market Structure
Perfect and Imperfect Competition
Monopoly, Duopoly
Monopolistic Competition
Pricing Methods
Macro Economic Variables
Exercises and Case Studies
National Income Concepts
Gross Domestic Product
Gross National Product
Net National Product
Measurement of National Income
Savings and Investment
Business Cycles and Contracyclical Policies
Role of Economic Policy
Exercises and Case Studies
Commodity and Money Market
Demand and Supply of Money
Money Market Equilibrium
Monetary Policy
Inflation and Deflation
Role of Fiscal Policies
Government Policy towards Foreign Capital and Foreign Collaborations
Globalization and its Impact
Cashless economy and digitalized cash transfers
Conclusion and Feedback

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